Privacy Policy

Last updated: {{INSERT_DATE_AT_LAUNCH}} Effective date: {{INSERT_DATE_AT_LAUNCH}}

This Privacy Policy describes how Home Aspire (“we”, “our”, “us”) collects, uses, and protects information about visitors to homeaspire.uk (the “Site”).

Home Aspire is operated from the United Kingdom and is subject to the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are and how to contact us

Site: Home Aspire Domain: homeaspire.uk Contact: {{INSERT_CONTACT_EMAIL}}

If you have any questions about this Privacy Policy, your data, or how we use it, please contact us using the email address above.

For the purposes of UK GDPR, the data controller is Derek Phillips, trading as Home Aspire.

2. What information we collect

We collect a limited amount of information about visitors to the Site. This is grouped into:

2.1 Information you provide directly

You may choose to provide us with information by:

• Sending us an email or message via our Contact page
• Subscribing to a newsletter or update list (where offered)

In each case, we only collect the information you choose to share — typically your name and email address, plus the content of your message.

2.2 Information collected automatically

When you visit the Site, the following information is collected automatically through standard web technologies:

• Server logs: Your IP address, browser type, device type, operating system, referring website, pages visited, and timestamps. This is standard web-server logging.
• Analytics data: We use Google Analytics (gtag.js, measurement ID G-8DVJSHBZR7) to understand how visitors use the Site — which pages are visited, how long visitors stay, and how they navigate between pages. Google Analytics uses cookies and may collect a hashed/anonymised version of your IP address. See our Cookie Policy for details.
• Affiliate tracking: When you click an Amazon affiliate link on this Site, Amazon.co.uk may set cookies on your device to track the click and any subsequent purchase. We do not see your purchase details — only aggregated commission earnings reports. See our Affiliate Disclosure for details.
• Advertising tracking: If you arrived at the Site via a Microsoft Advertising (Bing) search ad, the Microsoft UET tag may record the visit and any subsequent actions for advertising-effectiveness measurement. This is governed by Microsoft’s Privacy Statement.

3. Why we collect information and our lawful basis

We collect information for the following purposes, and our lawful bases under UK GDPR are:

You can withdraw consent at any time through the cookie consent settings, accessible via the link in our footer.

4. Sharing your information with third parties

We do not sell your personal information.

We share limited information with the following third-party service providers, which act as separate data controllers (or in some cases data processors) for the purposes described:

• Google LLC — for Google Analytics (analytics and audience-measurement). Governed by Google’s Privacy Policy.
• Google LLC — for Google AdSense (advertising display). Governed by Google’s Advertising Policies.
• Microsoft Corporation — for Microsoft Advertising and the UET tag (ad-effectiveness measurement). Governed by Microsoft’s Privacy Statement.
• Amazon EU S.à r.l. — for the Amazon Associates UK programme (affiliate tracking). Governed by Amazon’s Privacy Notice.
• Our hosting provider — for server-log information necessary to deliver the Site.

We may disclose information if required to do so by law, court order, or other legal process — or to protect the rights, property, or safety of Home Aspire or others.

5. International data transfers

Some of our service providers (notably Google, Microsoft, and Amazon) may transfer or store data outside the United Kingdom — typically in the United States or the European Economic Area. Each of these providers has put in place safeguards required under UK GDPR for such transfers, including the UK International Data Transfer Addendum to the EU Standard Contractual Clauses, or equivalent mechanisms.

6. How long we keep information

• Server logs: typically retained for up to 90 days.
• Google Analytics data: retention period configured at 14 months (the default for new properties).
• Email correspondence: retained for as long as is necessary to respond to your enquiry, typically up to 24 months.
• Affiliate tracking cookies: governed by Amazon’s cookie policy, typically 24 hours from the click.

7. Your rights under UK GDPR

You have the following rights with respect to your personal data:

• Right of access — to ask for a copy of the information we hold about you.
• Right to rectification — to ask us to correct inaccurate information.
• Right to erasure (“right to be forgotten”) — to ask us to delete your information.
• Right to restriction of processing — to ask us to limit how we use your information.
• Right to data portability — to receive your information in a machine-readable format.
• Right to object — to object to our processing of your information based on legitimate interests.
• Right to withdraw consent — where we are processing on the basis of consent.

To exercise any of these rights, please contact us at {{INSERT_CONTACT_EMAIL}}.

You also have the right to complain to the UK Information Commissioner’s Office (ICO):

• Website: ico.org.uk
• Helpline: 0303 123 1113

8. Children

The Site is not directed at children under 13. We do not knowingly collect information from children under 13. If you believe a child has provided us with information, please contact us and we will delete it.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. The “Last updated” date at the top of this page indicates when the policy was last revised. Substantial changes will be communicated through a notice on the Site.

10. Contact

For all privacy-related queries: {{INSERT_CONTACT_EMAIL}}

Home Aspire — homeaspire.uk

Operator note for review:

1. Replace {{INSERT_DATE_AT_LAUNCH}} with the actual launch date.
2. Replace {{INSERT_CONTACT_EMAIL}} with your contact email (e.g. hello@homeaspire.uk or privacy@homeaspire.uk).
3. If trading under a registered company name rather than a sole-trader name, update the data controller line in Section 1.
4. Confirm Google Analytics retention period — 14 months is the new default but legacy properties may differ.
5. This template covers the standard UK GDPR / DPA 2018 obligations for an affiliate publisher site. If business-model changes (e.g. adding email subscribers, member accounts, paid services) review with a UK-qualified solicitor.